NextUser power IBM Watson and capture user’s characteristics, needs, and values to drive the next level of digital personalization.
Qapa - Salary prediction based on user variables
Predictive analytics is a game changer in the world of online recruiting. By making this technology available to Qapa, a popular French online recruiting service, NextUser revolutionizes the job market.
Users of a particular service have different demographic attributes, which enables NextUser to determine a degree of association between all of them. Users that have similar statistical characteristics are grouped into clusters to predict salary ranges. Cluster analysis classifies users based on location, age, gender and other relevant user information.
The salary prediction can be used to personalize all type of communications to onboard and retain the user on the service.