IBM Watson use cases


Alibris - eCommerce website

Leverage the cognitive capabilities to analyze the personality of 1,250 authors based on their writings and show similar authors with their books. Then, invite visitors to share a review or book to get their personality insights.


Nespresso - Retail Brand

Enhance the CRM segmentation and user modeling based on personality insights (PI). Insights are used by NextUser to enhance the omnichannel user experience and trigger personalized interactions.


Canal+ - Media Group

Use linguistic analysis from Social Media accounts to determine the personality of individuals and provide them with specific TV content recommendations corresponding to their intrinsic traits. Then, we will encourage users to share their “analysis” and results with their friends and/or followers.