Papers & use cases

NextUser

NextUser in 1 page

Discover what NextUser can do your company in a short, easy-to-read format.

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NextUser

Complete user data with Artificial Intelligence by using personality prediction and personalize marketing in 1:1

The perfect solution is to serve each user individually. The problem? There are 7 billion of them

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NextUser

Social Media 2.0

Profiling customer with a richer layer of qualitative data, Social Media is the way to go in addition to behavioral and transactional data.

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alibris

Alibris

Alibris is an ecommerce website specialized in selling books online. Built in 1998, it offers a selection of over 150 million books with a few visitors per month generating $100 million of revenues per year.

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flunch

Flunch

Flunch is a French Fast casual restaurant chain. Built in 1971, today the brand owns around 200 outlets in France and serves over 60 million of customers according to the website. The company nearly makes €700 million of revenue during 2016.

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Adecco

Adecco

Adecco is the largest staffing firm in the world, based in Switzerland and a Fortune Global 500 company. Created in 1996, the group handles more than 33,000 FTE employees and around 5,100 branches over 60 countries. Adecco made €22.7 million of revenues in 2016.

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Unilever

Unilever

Unilever is one of the largest transnational consumer goods companies, co-headquartered in United Kingdom and Netherlands. Founded in 1930, its products are available in 190 countries through 400 different brands. In 2016, Unilever nearly had €53 billion of revenues with a net profit of €5.7 billion.

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Nestle

Nestlé

Nestlé has been the largest transnational consumer goods company in 2014, 2015 and 2016 in terms of revenue. Besides it is ranked No. 33 on the Fortune Global 2000 list of largest companies lastly. The group owns 447 factories and operates in 194 countries for revenue of €90 billion roughly.

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Ferrero

Ferrero

Ferrero is a famous Italian manufacturer of chocolate brands such as Nutella, Kinder, Mon chéri and so on. The company was founded in 1946 and includes 38 trading companies, 18 factories and approximately 21,500 employees nowadays. Its biggest product in the course of year remains for the Nutella with 365,000 tons. Its turnover is nearly €10 billion.

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Sanofi

Sanofi

Sanofi is among the most important multinational pharmaceutical companies in the world. Founded 2004 in France, this company covers seven major therapeutic areas and its products are available in many decades of countries. Its revenue is estimated at €33.8 million in 2016.

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alibris

Alibris - eCommerce website

Leverage the cognitive capabilities to analyze the personality of 1,250 authors based on their writings and show similar authors with their books. Then, invite visitors to share a review or book to get their personality insights.

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nespresso

Nespresso - Retail Brand

Enhance the CRM segmentation and user modeling based on personality insights (PI). Insights are used by NextUser to enhance the omnichannel user experience and trigger personalized interactions.

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canalplus

Canal+ - Media Group

Use linguistic analysis from Social Media accounts to determine the personality of individuals and provide them with specific TV content recommendations corresponding to their intrinsic traits. Then, we will encourage users to share their “analysis” and results with their friends and/or followers.

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